Russell Sergent – The Qualities That Make Quiznos Special

Russell Sergent is a professional triathlete and successful entrepreneur who is the owner of three businesses including a Quiznos in Rockford, IL. He has been in the food industry for 15 years now, and as a result, he developed a base of knowledge that allows him to understand Quiznos’ business philosophy to its full extent.

Russell Sergent

The Key Ingredient for Success

The Quizno brand started out its success story more than 30 years ago in Denver. Their business philosophy was built on a premise that should be obvious in the food industry, but it isn’t. They wanted to create products that tasted great, using only the highest quality of ingredients. If we think about certain fast food giants, we instantly realize that success in the food industry does not necessarily require that. In fact, for decades, the opposite seemed to be true. In that sense, Quizno was always a little ahead of others, and as it turns out, they were absolutely right. It took society a couple of decades to realize that they don’t have to be content with eating tasty, but ultimately unhealthy food items with mystery ingredients in them.

The Quality of the Ingredients

When it comes to a restaurant, these days the quality of the food ingredients is quite likely the number one deciding factor that determines the financial success – or lack thereof – of the establishment in question. At Quiznos, they don’t use mystery ingredients that make the food tasty while reducing its nutritional qualities. They create the flavor by combining fresh, top notch components.

Ethically-Sourced Food

There are clear trends in the food industry that are not likely to go away anytime soon. One of these trends is the increasing demand for quality and ethical solutions. This created a new line of small businesses that remolded the shape of the industry itself. Those who are willing to change their ways and improve the quality of their ingredients can stay alive, but those who are stubborn enough not to join this revolution will probably be left behind. The reason why Quiznos was ahead of its time from the very beginning, was their willingness to use quality ingredients. Their code of conduct was built on the use of ethically-sourced food while complying with all laws and regulations.

A Risky Business Policy That Paid Out

Quizno’s business policy was extremely bold and risky. They have built a food franchise on the premise that offering competitive prices while using the highest quality ingredients is possible. The company legitimized the idea of healthy fast food, and that is why they are still successful.

Russell Sergent has been running the Rockford Quiznos in the past 15 years, and he hopes that the restaurant can still reach new heights.



Russell Sergent – Various Benefits of Swimming

Russell Sergent

Russell Sergent

Russell Sergent lives a very active life, pursuing many interests that require him to be in a peak physical condition. As a triathlon competitor, swimming is naturally one of the sports that he enjoys frequently. When it comes to this particular activity, we can safely say it can positively impact several aspects of one’s life, including cardiovascular and mental health.

Swimming as an Exercise
Swimming is a great form of exercise for various reasons. For starters, it burns tons of calories. A 30-minute swimming session can burn as many as 200 calories, and there is another element – quite literally – in play here, the water. The normal core body temperature of an adult human is around 98 degrees Fahrenheit (or 36.5 degrees Celsius), and that fact plays an important role. This has everything to do with the difference between human body temperature and water temperature. The average water temperature in a swimming pool is usually around 84 degrees Fahrenheit (or 28 degrees Celsius).

This means that when one submerges their body in water, the body has to do extra work to maintain its core temperature, burning even more calories in the process. Swimming is also a great full-body workout. It works most main muscle groups in the body, including the deeper, core muscles. Those who have muscle, ligament or joint problems can appreciate the buoyancy effect, which allows them to work out these problematic areas without significant pain or an increased chance of aggravating the injury.

The Mental Benefits of Swimming
Good mental health is extremely important and a major determining factor when it comes to one’s well-being. People with good mental health can cope better with stress, on average they are happier, and they even handle physical problems better. As a recreational activity, swimming is an uplifting exercise and is good for stress relief. It is the combination of being in the water – which is quite relaxing – and knowing you are doing something good for your body – which invokes the desire to become even more active – that makes swimming a great way to release stress. Many people find swimming an energizing exercise too, especially when done early in the day before work or school. It is one of few exercises that don’t feel repetitive, despite arguably being repetitive. Apart from offering physical and psychological benefits, swimming offers social benefits, as well. Many people swim alone, but others bond at the pool, share stories with each other and build small communities. Sometimes there is even a little bit of healthy competition going on. The swimming pool offers an environment where people of all ages come together to pursue a passion that everybody can benefit from.

Russell Sergent is an outdoorsy person who likes to swim in open water but also enjoys training in a pool.